Sure Valley Ventures Invests £1 Million in Vortex IQ to Drive AI-Driven E-Commerce Optimisation

We’re excited to share that Vortex IQ has raised £1 million in a Pre-Seed funding round, led by Sure Valley Ventures, to accelerate our mission of transforming e-commerce through AI-powered insights implementation.

This strategic investment will support the next phase of our product development, talent acquisition, and expansion as we continue to build the world’s first agentic platform that empowers e-commerce businesses to act on insights with speed and precision.

“We’re thrilled to partner with Sure Valley Ventures, who share our belief that the future of e-commerce lies in intelligent automation and real-time optimisation,” said [Founder’s Name], CEO of Vortex IQ. “Their backing gives us the firepower to scale faster and deepen our technology moat.”

Sure Valley Ventures is known for backing high-growth, disruptive tech startups at the frontier of AI, immersive technologies, and cybersecurity. Their investment validates our approach to solving a fundamental problem in e-commerce: turning fragmented data into streamlined, AI-driven action.

This round follows Vortex IQ’s selection to the Techstars London Accelerator, underscoring strong momentum in our journey to become the category leader in AI Insights Implementation for merchants, developers, and digital agencies.

Read the official announcement from Sure Valley Ventures:

Vortex IQ Secures £1 Million to Propel E-Commerce into the AI-Driven Future

About Vortex IQ

Vortex IQ is the category leader in AI Agents for E-Commerce, delivering intelligent automation through a unified platform called the Agentic Framework for E-Commerce Optimisation. Our modular AI agents seamlessly automate and optimise operations — from merchandising and product data to SEO and performance analytics — eliminating inefficiencies and enabling scalable growth.

Adopted by leading enterprise and mid-market brands, Vortex IQ is building the future of insight-driven e-commerce — where AI doesn’t just analyse, it acts.